Brand Profile
BEYOND THE NAME
First and foremost, Lardini is an expression of identity. It’s history – supremely unique tailoring know-how, shared and improved every day during the creation of outerwear garments. It’s classic craftsmanship knowledge from Filottrano, the enchanting town outside of Ancona where the headquarters is located.
It’s personality – a family’s character, its desire to excel and its calling to produce top quality.
It’s courage – the courage to improve and innovate every day, from style to technology, to stay one step ahead.
This is the identity in a Lardini garment that the entire world knows and wears.
FROM A DREAM TO A BUSINESS
In 1978, Luigi Lardini was 18 years old and had one dream, a dream that was deeply inspired by the Italian tradition of tailoring. In pursuing this dream of elegance, it gained innovation over time, as well as the help of his family.
With the support of his siblings Andrea and Lorena, and the aid of his father, together they opened a small atelier where they made outerwear. The atelier became a home, where the passion of the Lardini family honed a blend of tradition, a love of beauty and a hunger for something new and modern – in short, something that would pique the interest of the biggest names in fashion. This was the beginning of Lardini’s dream, which would eventually develop into its own company.
FROM A BUSINESS TO SUCCESS
Within just a few years, the biggest names in international fashion joined his customer list. During this time, his younger sister Annarita joined the business, and together the Lardini family built the company through continuing investment throughout the region and making a name for themselves. Doors began to open, technology became more innovative and production grew until it reached what became the greatest challenge.
in 1998, Lardini launched their first men’s collection under the brand.
Today, Lardini’s unmistakable collections showcase a variety of tastes and styles that cater to a range of people, thus creating a name synonymous with traditional tailoring, a passion for beauty and a constant eye on the future.
THE SUGNATURE OF AN ARTIST
“[Clothes] change our view of the world and the world’s view of us”
Virginia Woolf
They're creations that change how we see the world and ourselves. Like works of art. And every work of art has a signature.
The lapel flower arose from a romantic challenge set by Luigi Lardini. The memory of a past in which a pin on the lapel of a jacket was an unmistakable sign of elegance, hedonism and masculine romanticism – a combination of colours and materials that turns every flower into a signature.
“The highest form of love is the pride seen in a lapel flower”. Luigi Lardini