Almost a century ago, precisely 96 years ago, the Petronius atelier was born in Milan by the will of Luigi Wollisch. The name that indicates the artisan workshop is not a coincidence, but a clear and deliberate sign of distinct elegance and refinement; a tribute to the famouse consul who lived in ancient Rome, under the reign of Nero, known by all as a “Master of elegance”.
As further proof are the fabrics that have always been used, the manifacturing and the creation of sewn and hand-cut ties still done with the “Grandfather Luigi’s scissors”.
Everything from Petronius 1926 refers to an irreproachable distinctive trait of exlcusive craftmanship chosen and worm by a refined, elegant and never rowdy clientele who love exclusive garments and refined fabrics
And it is precisely this continuous search for excellence that makes Petronius 1926 a men’s accessories atelier that will reach a solid success on the 1950s..
A deliberately nice laboratory for a few connaisseurs who appreciate its great intrinsic value, made up of exclusive fabrics and refined manufacturing.
There is something magical in a gesture that repeats itself.
Times and styles change, but Petronius does not betray what has always been the hallmark of the brand: excellent quality. Luigi’s descendants, now in their third generation, still maintain the Made in Italy brand high though a meticulous attention to design, material and craftsmanship.
SIlks, carrè, ties.
Cultural archetypes that today, thanks to a thought aimed at expressing new and necessay meanings, evolve into balanced stories, on the line between classic and avant-garde.
We change period, we change scenery that struggles between a bursting digitalization and a desire to return to enjoying the small artisan realities. We even change the atelier that moves from the ancient headquarters into a beautiful building of the Milanese bourgeoisie that can house the immense collection of fabrics, kept with care, with witch the foundations for a new, classic, story are created.
Today Gigliola and Simona carry on the company with the same passion and determination theat unites all the Wollisch generations and they pursue the goal, set almost a hundred years ago, to gain customers’ trust, satisfy their demands, and have their passion for the workmanship shine through.