An eye on the future. This is how Pence 1979 is presented, renewing its brand image by starting from its origins, moving toward a new direction, a new positioning, a redefined and expanded audience, and a modern style.
Created in the streets of the metropolis, where Pence 1979 is reborn, lives and interacts by opening up to the world; infused with the urban contemporaneity that is breathed in big cities and the multifaceted personalities linked to the brand's pillars, defining a cosmopolitan style and a perfect balance between heritage and modernity. The background is composed of inspirations from the world of fashion, art, and design by a new design team that sees a casual yet sophisticated future for Pence 1979, one that ties in with streetwear as well as classic formal.