Brand Profile
WHITESAND, THE TROUSERS WITH THE LACE is a contemporary man and woman brand born in heart of Romagna, one of the most charming Italian Region. It has reinterpreted the concepts of practicality and innovation of utilitywear trousers, elevating it in style and materials. Continuous tricks and characterizations are added on an essential and minimal design. Whitesand amazes every collection: the urban style blends with new military inspirations carefully dosed and enriched by other worlds, such as patchwork applications, new camouflage and hand-painted prints. The distinctive sign, the small black stone affixed to the pockets embellishes each Whitesand garment and gives recognition even to the less attentive eye. Alongside the iconic models with elastic waist belted buckle in different colors and materials, new fittings are added to each collection.
WHITESAND IS ESSENTIAL COMFORT
The palette is wide and offers to envelop warm shades inspired by the colors of nature as well as elegant and dark shades. Trousers designed for the winter seasons - velvets, cotton drill, moleskin, knitted or jersey - and for warm seasons: light cottons, linen, new technical fabrics, organza. Let's not forget denim, which despite all the trends that alternate one after the other, remains the most irresistible and evergreen garment, presented here in a comfortable version, with an adjustable lace closure typical of the brand. The men's collection is characterized by an informal elegance and a Japanese-inspired fitting to which is added the attention to detail typical of Italian tailoring. The WhiteSand woman is bold and with character: she ranges between different worlds, choosing what is most similar to her and represents her in that moment. Feminine trousers that enhance the silhouette or soft palazzo cuts, essential and rigorous military-style outfits. She mixes, dares, moves with ease in the urban jungle of the cities of the world. She remains true to itself, confident and colorful, able to stand out thanks to monotonous prints or colors. WhiteSand is produced and distributed by Group Design Moda GDM s.r.l, a historic family-run company from Romagna region, in Italy, specialized in the production of trousers that over the years has established itself in the international fashion business. From the beginning, GDM has distinguished itself not only for its production capacities, but as an innovative company in the search for shapes, materials, special processes and dyes.