Brand Profile
BALDI is a menswear brand based in Milan and founded by Giuliana Baldi in 2021. The brand’s aesthetic stands for rewriting the classical elements of the mens wardrobe in a contemporary way.
The new man introduced by Baldi is a mixture of poetry, elegance and experimentation, keeping apart the male stereotype and projecting the unique brand identity on every item.
The first Baldi collection interprets poetically a contamination of different “wardrobes” combining wisely tradition and revolution. The collection celebrates the beauty of imperfection. The suits are made with an Italian haute couture double silk satin, worked with a special high-temperature washing treatment making the fabric cloudy and fluid, and every piece unique on their own. The seams on the leather garments are played in a unique way, comparable to embroidery, helping to build but also decorate every garment in a non-conventional way. BALDI presents a personal interpretation of tradition through the knitwear in cashmere. Thanks to a depth analysis, the collection combines lurex yarns, eyelet stitch workmanship and embroideries to the traditional fisherman's knit, designing a new generation of masculinity. Tailoring, fabrics and embroideries of the collection are Made in Italy.