Committed to promoting the international development of the French men's fashion industry, for the second time, Promas French Menswear Fédération and DEFI are supporting a selection of 29 made-in-France brands in their participation in Pitti Uomo.

With the same goal, Promas has also created an online platform for easily searching for, discovering, and connecting with French menswear companies: promaslist.com. 

The Promas LIST platform facilitates business connections between buyers and brands, with 24/7 support and international visibility, by providing information about the men's fashion labels featured, their most recent collections, as well as contact information.

At Pitti Uomo 103 (10-13 January 2023, Florence), Promas is supporting the participation of the following exhibitors: ( L’EGOÏSTE ), AMERICAN VINTAGE, ARMOR LUX, BASK IN THE SUN, BAZIST, CHAPAL, CHEZ NOUS, DE BONNE FACTURE, EPICE PARIS, FAGUO, GUNTHER, THE HIDEOUT CLOTHING, IGUAZU, JAGVI,  LES GARÇONS FACILES,  MAISON LABICHE,  MOISMONT, NOYOCO, OLOW, OUTLAND, RON DORFF,  ROYAL MER, SAINT JAMES, SERAPHIN, TRUE TRIBE, VENTURON, VICOMTE A. and YVES SALOMON