Brand Profile
In 1865, John B. Stetson created the hat that became a symbol of individuality, independence, integrity and strength. Every Stetson product has since remained true to these values. Whether it’s authentic Western wear, country-style outdoor fashion, timeless classics or modern streetwear, the principle is always: "Make things right and the best they can be". We are proud of the durability and high quality of our products and have proven these characteristics for more than 150 years.