CARRY YOUR LIFE IN EFFORTLESS STYLE
Our vision is the statement behind our brand that helps us to shape and guide the future of Gaston Luga. It is a bold and confident statement that forces us to continuously aim higher and push ourselves. It refers to both the multifunctional uses of our products and also how customers are reassured that their bag will fit their lifestyles without having to think too much about it.
Create versatile and timeless backpacks. Rooted in Scandinavian design principles and aesthetics, allowing you the freedom to enjoy your journey effortlessly.
Our mission is a response to how we will achieve our vision. It is a statement we make internally and externally to our customers and followers and is something that together with our Vision helps us guide the way forward in everything we do.
We are Scandinavian.
It means that in true Scandinavian manner, we combine functionality with clean design aesthetics, to ensure timeless versatile products, that compliment any modern lifestyle.
We are curious.
Our curious mindset ensures that we stay inquisitive and active, inspiring and always ready to accompany you on your next carefree journey. Our products cover your multifaceted needs and allow you to express your style effortlessly.
We are considered.
Considered colours and styles, developed from current trends as well as timeless popular influences. By mixing and matching the new and the classic, the pop and the underground, we stay relevant no matter what stage you are at in your life.
We are committed
As any loyal companion, you can trust us to stand by your side and support you. We are committed to offering solutions that fulfil the ever evolving needs of our consumers. To deliver the best possible quality products and service, striving for long-lasting customer relationships.
We’ve got your back.
We are conscious
Being conscious means that whenever possible, we make careful decisions for Gaston Luga to act from a sustainable perspective.
We use vegan leather for a more positive climate impact, doing our best in working towards a better planet. Being conscious is a forever ongoing process.
TIMELESS BAGS FIT FOR ANY LIFESTYLE. VERSATILE FOR EVERYDAY USE AND BEYOND.
This is why we feel our products are the best choice and what we promise to deliver to the customer, time and time again.