A journey through the geography of the fair
Fantastic Classic
— British elegance and Italian excellence meet a passion for high craftsmanship and performing details.
Dynamic Attitude
— We are looking for air, open spaces for new urban experiences, endurance challenges, and regaining contact with nature.
Superstyling
— I wear therefore I am.
Sustainable Style
 
Pitti Uomo 100 will feature the third edition of Sustainable Style, the special project which, ever since its debut, has attracted the attention of the press and top international buyers.
— Giorgia Cantarini, fashion journalist and the curator of the project, will present a new selection of around 15 brands, the result of scouting carried out among young companies and the coolest designers that create and produce following the criteria of eco-responsibility.