Exhibitors
Pitti Connect
Pitti Connect is the platform that translates into a digital form all the energy, creativity, expertise, content, and communicative power of the Pitti Immagine shows.
A networking and business tool that anticipates and integrates the experience of physical fairs, allowing exhibitors to increase their visibility, communicate brands and collections effectively (with photos, videos, moodboards, press kits, and a digital catalogue accessible by authorized buyers), activate commercial contacts, schedule meetings in video chat, and monitor their online performance (page visits, requests from buyers and journalists, contact database management).
For information please contact: [email protected].
A networking and business tool that anticipates and integrates the experience of physical fairs, allowing exhibitors to increase their visibility, communicate brands and collections effectively (with photos, videos, moodboards, press kits, and a digital catalogue accessible by authorized buyers), activate commercial contacts, schedule meetings in video chat, and monitor their online performance (page visits, requests from buyers and journalists, contact database management).
For information please contact: [email protected].
How to become one of us
Here’s the procedure for applying to take part as an exhibitor:
A. Companies wanting to participate must write an email to: [email protected]
B. You will then be asked to fill in an application form for your brand and company for approval by the Technical Committee. This application form requires you to provide a series of information about your brand and its history, your company profile and product positioning; all elements needed for evaluation by the Technical Committee
C. Following a meeting of the Technical Committee, Pitti Immagine will notify each of the companies having made an application with the acceptance or refusal by the Technical Committee.
D. Pitti Immagine will then contact those companies whose application was successful to evaluate possible participation, subject to the stands available at the event.
A. Companies wanting to participate must write an email to: [email protected]
B. You will then be asked to fill in an application form for your brand and company for approval by the Technical Committee. This application form requires you to provide a series of information about your brand and its history, your company profile and product positioning; all elements needed for evaluation by the Technical Committee
C. Following a meeting of the Technical Committee, Pitti Immagine will notify each of the companies having made an application with the acceptance or refusal by the Technical Committee.
D. Pitti Immagine will then contact those companies whose application was successful to evaluate possible participation, subject to the stands available at the event.
Need to buy your Entrance pass?
A limited number of staff may enter the fair free of charge; exhibitors have the right to free passes for owners and a certain number of staff depending on the stand area. Extra Pittismart can be bought. Passes can only be used by the person named on it. In the event of improper use of the above-described pass by an exhibiting company, Pitti Immagine reserves the right to exclude said company from future editions of the fair.
Children under 12 years are not allowed to enter the fair. For the entry of children over the age of 12, it is necessary to purchase the regular digital ticket.
CLICK HERE AND LOGIN INTO MYPITTI
Children under 12 years are not allowed to enter the fair. For the entry of children over the age of 12, it is necessary to purchase the regular digital ticket.
CLICK HERE AND LOGIN INTO MYPITTI
Do you want to buy tickets for your buyers?
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With MyPitti you can easily book and gift a free admission Coupon to your buyers and pay the amount if the buyer activates the Coupon Code.
Hours of the event
Tuesday June 16th: 9.00 am - 6.00 pm
Wednesday June 17th: 9.00 am - 6.00 pm
Thursday June 18th: 9.00 am - 6.00 pm
Friday June 19th: 9.00 am - 4.00 pm

Wednesday June 17th: 9.00 am - 6.00 pm
Thursday June 18th: 9.00 am - 6.00 pm
Friday June 19th: 9.00 am - 4.00 pm

How to reach us
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FORTEZZA DA BASSO_ Viale Filippo Strozzi 1 Florence
The Autostrada del Sole (A1 motorway) links Florence with Bologna and Milan to the north and Rome and Naples to the south. The Firenze Mare (A11) motorway links it with Lucca and the Tyrrhenian coast off the Genoa-Livorno A12 motorway. We recommend taking the Firenze Ovest exit, the closest one to the exhibitors car park in Viale Guidoni on the corner of Via Sandro Pertini.
Click here for the track -
Pitti Immagine offers a special discount, starting from 10% off the base fare , on round trip journeys to Florence (valid for travel between 15 - 20 giugno ).
To profit from this discount, please contact ACI Blueteam travel agency:
email: [email protected]
phone +39 055 5039204
providing them your Pitti Immagine's company registration code. -
Amerigo Vespucci airport in Florence
Located about 4 km from the city centre, Florence’s airport offers connections to major European cities, as well as to Rome and Milan, providing easy access to all international destinations.
Galileo Galilei airport in Pisa
Located 60 km from Florence, Pisa’s airport is connected to Florence by a one-hour train journey Pitti Immagine offers all registered buyers a special discount, for more information, please see the section "Return ticket to Pisa airport".
Pitti Immagine offers all buyers a free one-way train ticket from Florence to Pisa Airport.
Tickets can be requested directly at the ACI Blueteam agency desk at the Fortezza da Basso.
Please note that tickets cannot be issued or reimbursed for travel from Pisa Airport to Florence.
Guglielmo Marconi Airport in Bologna
Located 100 km from Florence, Bologna’s airport is connected to Florence by train and bus services.
Thanks to the partnership with Air France - KLM and the Global Meetings & Events program, you can fly to Florence with a discount of up to 10%.
To take advantage of the discount, book directly through the Air France or KLM websites.
Discount is only available if booked in EURO (€) currency. If you book from a non € currency country, please change to a website of one of the € currency countries.
3 steps to claim your discount:
Follow the regular booking process, when asked if “travelling for business” select YES and use MICE as “contract name”, this ensures the Air France-KLM corporate recognition associated with “Global Meetings and Events” program during your flights.
After completing your personal details click on “Proceed to payment details” at the bottom of the page and enter in the “Your discount code” field the discount code: GME60897AF
Click on 'Send discount code' and if conditions are met the discount will be applied.
Booking dates which are applicable to the usage of this Discount Code
from 15/06/26 to 20/06/26.
Cloakroom and left luggage
Inside the exhibition area are available free of charge cloakroom and luggage storage.
A free luggage storage service is also available inside Santa Maria Novella Station, at platform 16.
A free luggage storage service is also available inside Santa Maria Novella Station, at platform 16.
Reserved Parking
Pitti Immagine reserves a dedicated parking area for its exhibitors. Further information will be provided via MyPitti.
Bus Navette
A free shuttle bus service is provided between the Fortezza da Basso and the reserved parking area.
Where to stay
Pitti Immagine in collaboration with Fondazione Destination Florence Convention & Visitors Bureau offers a selection of hotels in Florence with special rates for Pitti Immagine's visitors.
CLICK HERE to start your research.
For a wider selection, click here:
CLICK HERE to start your research.
For a wider selection, click here: