Identity
Since 1857 Borsalino has represented the maximum expression of Italian excellence in the production of hats, with an artisanal savoir-faire that has been handed down from generation to generation. Today the hand-crafted tradition of the Made in Alessandria Maison is expressed through a modern concept of beauty combining creativity, spirit of innovation and manufacturing skill. 

The Value of Tradition 
From Giuseppe Borsalino’s small atelier to today’s manufacturer, the making of a hat continues to be a skill of hand craftsmanship. It is the craftsman and people involved in every stage of the process who make the creation of high-quality products possible. In an atmosphere almost suspended in time, the Borsalino manufacture in Alessandria Italy preserves this priceless cultural heritage that narrates the excellence of Italian savoir-faire. For each single felt hat, produced exclusively from raw materials, it requires more than 50 manual operations and at least 7 weeks of processing. The creation of the straw models woven by hand, can take up to 6 months for each individual hat.

Borsalino, Today
Since 2018, the Borsalino manufacture has been controlled by Haeres Equita, a fund of private investors led by the Italian entrepreneur Philippe Camperio. Through the enhancement of the hat as an accessory capable of promoting individual expression, Borsalino dialogues with a new target audience, largely female and in general much younger. A fascinating and eclectic ideal of beauty, built by reinterpreting aesthetic codes from the past, is accompanying an icon of elegance and style with more than 160 years of history into the future.   

Discover more on www.borsalino.com