Buyers Selects
SEBASTIAN HAUFELLNER
Editorial
Edition 98
25.08.2020
Located in Munich's city centre, Lodenfrey provides a luxury shopping experience. One of the most prestigious department stores in Germany, Lodenfrey is recognised for being one of the first in Europe to have full-length window displays. The store has also solidified its luxury status via print, producing editorials for their very own fashion magazine.
As the head of mens and childrenswear at Lodenfrey, Sebastian Haufellner dictates the store’s seamless selection of brands, creating a dynamic luxury experience.
Born and raised in Munich, the respected buyer picks his personal top ten items.

Pitti Connect Picks:

Nanushka: Fine Nappa leather shirt and heavy knit cardigan
Simplicity is the most difficult thing in fashion, these classic essentials perfectly fit the spirit of the time.
Brunello Cucinelli: Ananas sweaters
Nobody is doing classic cashmere sweaters better in these trendy colours.
Caruso: New transformal workwear suits in salvia
Real sartorial craftsmanship meets contemporary ideas, creating the perfect wardrobe for the new businessman.
Clarks Originals
Clarks gave us the answer that there is something in footwear fashion after the sneaker, and they have also created a sneaker. How fashion is that!
Herno Laminar: Water-resistant linen blouson
The perfect symbiosis of natural fabric and function for spring/summer.
Harris Wharf London: Nehru jacket in linen
The new linen jacket, very sophisticated and wearable every day, at any time during summer.
Roberto Collina: Printed heavy knit cardigan
The most beautiful it-piece this season. The classic cardigan with new print techniques looks like a beautiful melange.
Sease: Ketch reversible knitwear
This collection offers a lot of extraordinary and unique pieces with cult character. The Ketch is one of them, multifunctional masculine knitwear.
Treuleben: Gentle powder document jacket in finest leather
Old techniques, great craftsmanship and the finest materials make for long-lasting and tasteful companions
Varsity Headwear: Caps in washed blue denim
The most beautiful and best fitting non-branded baseball cap, always in contemporary materials and colours.