Founded in Sweden in 1928, Eton is a global menswear brand rooted in shirting known for their commitment to quality, craftsmanship and refined style. Best known for its signature shirts—crafted with precision and purpose—Eton has since expanded into new categories. Today, the collection includes soft tailoring, elevated knitwear, polos, T-shirts, and accessories, created for the wardrobe of a style-conscious man. 
 
With a presence in over 50 markets, Eton is available worldwide through etonshirts.com, flagship stores in New York, London, and Stockholm, and prestigious retailers including Harrods, Selfridges, Harvey Nichols, Nordstrom, Saks Fifth Avenue, Neiman Marcus, Harry Rosen, Printemps, Le Bon Marché, Galeries Lafayette, KaDeWe, and Lane Crawford.