The brand ALPHA STUDIO narrates the story of a family dedicated to quality for over fifty years. Founded by Franco Rossi in the 1970s, the company boasts some of the finest knitwear expertise in the country. Since its establishment in 1985, the brand has continually sought cutting-edge technologies to enhance innovation and design while maintaining a strong focus on quality. This commitment to quality is a core value for ALPHA STUDIO, reflecting positively not only on the products but also on relationships with employees, collaborators, customers, and partners. ALPHA STUDIO preserves its heritage and expertise while fostering a vision to produce high-quality garments at affordable prices. The brand's ongoing research into trends, materials, and techniques ensures its excellence, solidifying its status as a leading representative of "accessible luxury." The products, which embody Italian creativity, are distributed in various countries, including Europe, Japan, and Taiwan, and, beginning in 2025, the United States.