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Nanamica is an outdoor-centric casual-wear label headquartered in Daikanyama, Tokyo, founded in 2003 by Eiichiro Homma, who brings 19 years of experience designing and marketing technical marine and outdoor wear.
Combing an authentic aesthetic with performance-driven construction, the company’s design team utilizes technical fabrics such as Gore-Tex, Pertex and Cordura to create a unique range of outerwear, tops, bottoms, bags and accessories for everyday life all around the world. Nanamica, translated as “house of seven seas” in Japanese, is influenced by sports, utility and marine aspects, winning it collaborations with the likes of The North Face Japan, Champion Japan, wings+horns, Clarks and Dr. Martens, while recruiting fans the world over.
Today, nanamica is carried in over 75 retailers in 23 countries, and operates four free-standing stores in Kobe, Fukuoka and two in Tokyo, each focusing on a different aspect of outdoor life.