Brand Profile
Tateossian London: A Symphony of Craftsmanship and Global Elegance Location and Heritage: In the heart of London, nestled by the picturesque Thames River near the iconic Chelsea Football Club, lies the creative epicentre of Tateossian. Our head office, bustling with the talent of 40 dedicated employees, is not just a workplace but a crucible of creativity. Here, our skilled artisans meticulously craft our renowned bracelet collections, embodying the essence of luxury and innovation. The Founder's Vision: Tateossian's journey began in 1990, envisioned by Robert Tateossian. A Wharton School alumnus, Robert's path diverged from finance to entrepreneurship, driven by a gap he perceived in the men's jewellery market. His decision to establish Tateossian from his Chelsea apartment marked the birth of a new era in men's luxury accessories. Robert's Armenian, Palestinian, and Lebanese heritage, combined with a global upbringing in Kuwait, Paris, Rome, and New York, and fluency in seven languages, have profoundly shaped the brand's ethos. This diverse background is reflected in Tateossian's workforce, boasting 18 nationalities. The brand's global presence extends to over 50 countries, with products gracing 500 of the world's most prestigious retailers and three central london boutique stores. Celebrity Endorsement and Collaborations: Tateossian's allure has captivated a wide array of prominent figures, including the 'King of Pop' Elton John, along with royalty, politicians, and actors from around the globe. The brand's excellence is further endorsed through collaborations with illustrious names such as Zegna, Canali, Corneliani, Eton, Zaha Hadid, and Elton John. These partnerships, complemented by accolades from HRH Princess Anne and a collaboration with the Elton John Aids Foundation, underscore Tateossian's esteemed position in the luxury market. Additionally, our extensive work with the Terrence Higgins Trust charity and donations exceeding 1 million over the years to various good causes further highlights our commitment to social responsibility and philanthropy. Innovation, Discovery and the Pursuit of Excellence: At Tateossian, the essence of innovation pulses through every design, blending the unconventional—meteorites, dinosaur bones, copper nuggets—with classic diamonds, gold, and gemstones to create extraordinary, contemporary pieces. Our designs often incorporate elements of movement and surprise, bringing a dynamic and interactive quality to each piece. Signature mechanical creations like the Square Gear Cufflinks and Skull Tourbillon Cufflinks, along with our unique "pop" clasps, are perfect examples of this, serving as testaments to our originality and ingenuity. Inspired by a global tapestry of cultures and materials, each design embarks on a journey of discovery, crafted to express individuality and narrate a story. Meticulous attention to detail is evident in every creation, from brass to gold, ensuring quality that meets our high standards. Committed to sustainability, we use 100% recycled 925 sterling silver, and our 2023 innovations feature eco-friendly materials like recycled glass beads and vegan leather. Tateossian London is more than a brand; it's a narrative of craftsmanship and global exploration, crafting timeless elegance in each piece, resonating with the soul of the wearer and standing as a beacon of discovery and curiosity.