Brand Profile
UYN® is the high-tech functional apparel brand launched in 2018 by Trerè Innovation, the result of over 60 years of Made-in-Italy experience and professionalism. “To UYN” not only means winning, but also much more. It means growing beyond your boundaries, exceeding your goals, being motivated day after day, gathering new experiences and always setting new standards. And to do so, you need all the support you can get.
For us, “to UYN” means accepting the challenges of the market, staying ahead of the competition, and providing both recreational sports enthusiasts and top athletes
with maximum comfort, the best materials and optimum functionality based on the latest scientific knowledge.
Rather than following trends, we want to set new standards. With functional clothing that combines purely bio-based materials with high-tech innovations. Thanks to the revolutionary technology, we can guarantee maximum functionality and comfort in a completely innovative way. With its diverse range, UYN appeals to an enormously broad target group, ranging from recreational sports enthusiasts to Olympic champions, and from cyclists and runners to skiers and outdoor athletes.
The range of UYN products goes from high performance baselayer, socks and sport apparel, to also shoes: a global first, unique in that they are derived entirely from sock design. The upper in 3D knitted fabric is entirely seamless and encases the foot around 360°. A special production technique makes it flexible where flexibility is needed, but also stable to keep the foot supported as you walk.