Born from a collaboration between Pitti Immagine and the Korea Creative Content Agency, CODE Korea continues to serve as a platform for discovery and exchange, exploring the evolution of Korean creativity through a dialogue between tradition and innovation.

Time-honored craftsmanship meets contemporary tailoring, while streetwear influences inspire fresh interpretations of menswear.

In keeping with the theme of this winter’s edition, PITTI UOMO GOES WILD!, CODE Korea celebrates freedom of expression and the drive to redefine the codes of contemporary style.

The six brands featured in this edition are Ajobyajo, Daily Mirror, Finoacinque,  Uncharted Aesthetic Quest, Ordinary People, Vegan Tiger.