Brand Profile
GUDU was created in 2015 in Kyiv, Ukraine, and Lasha Mdinaradze, fashion designer originally from Georgia became the creative director of the brand.
GUDU puts emphasis on bright and self- sufficient looks, which require no accessories.
Lasha Mdinaradze likes to experiment with shape and colour, while also staying close to a tailored cut. GUDU designer calls his muse “a blue-blooded punk” and offers sensible and dramatic silhouettes.
"A woman is always in the centre of my attention, – says Mdinaradze, – I want to create to show her power and personality to the world”.