Italian Trade Agency Presents Young Italian Start-Up Around The World at Pitti Uomo 105
News
Edition 105
12.01.2024
At Pitti Uomo 105, the Italian Trade Agency (ICE) - the agency for the promotion and internationalization of Italian companies abroad presents the eighth edition of Young Italian Start-Up Around, a project to highlight the most promising Made in Italy start-ups.

In collaboration with Pitti Immagine Tutoring & Consulting, this edition of the show features six emerging brands, showcased in an exclusive space inside the Central Pavilion of the Fortezza da Basso: AETERNO STUDIO, AKMAN, ALBERTO OLIVERO, AMAZE, LAGOMORO, REFABRICS.

The Italian government and ICE also continue to promote Florence's role in Italian fashion's internationalization strategy through their support for the Pitti Immagine trade shows. This contributes significantly to the incoming of top foreign operators and communication initiatives. 
 
The Brands of Young Italian Start-Up Around:
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AETERNO STUDIO
A Florentine brand of men's and unisex clothing offering a contemporary interpretation of the essentials. Timeless, refined garments with excellent fitting.

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AKMAN
Sneakers that stand out with their perfect combination of Nordic minimalism and Italian creativity.

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ALBERTO OLIVERO
A luxury leather design brand, gender-neutral and distinguished by a purity of lines that abstract it from definitions.

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AMAZE
The first complete natural Anti-Pollution cosmetic line was launched in 2018 by three women with over thirty years of experience in the sector.

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LAGOMORO
Blankets made in Italy with the finest Italian pure wool yarns, soft to the touch and full of warmth.

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REFABRICS
The art of Cashmere Upcycling as a practice and philosophy, reflecting a classic elegance suitable for anyone wishing to stand out.

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