Seishou is a luxury footwear brand founded by Japanese designers Masaharu Ikeda and Yuko Matsuzaki, blending contemporary Japanese aesthetics with traditional Italian craftsmanship. The name "Seishou", meaning "to sing in unison", symbolizes the harmonious fusion of these two rich cultural heritages. Established in 2020, the brand was born through a collaboration with Fratelli Borgioli, a historic Italian shoemaker renowned for its artisanal expertise.
The brand’s philosophy is based on “essential design,” characterized by minimalist lines and refined shapes inspired by Japanese design principles. This approach is enhanced by Italian shoemaking techniques, such as Strobel, Blake and Goodyear, that use natural leathers and lasting construction, resulting in shoes that balance elegance with comfort.
Seishou collections are entirely made in Italy, where skilled artisans apply traditional methods combined with meticulous attention to detail. The milling of the sole directly on the last—a rare and complex process—provides structure and wearability, merging the agility of sneakers with the elegance of handcrafted footwear.
Each model is designed to suit a dynamic, urban, and international lifestyle, while staying true to the values of artisanal production, material integrity, and timeless quality. The unique fusion of Japanese design sensibilities and Italian shoemaking tradition makes Seishou a distinctive choice for those seeking luxury footwear that embodies authenticity, harmony, and modern sophistication.