Classic Legend Motors is a premium menswear brand inspired by the heritage of motorsport culture and vintage racing lifestyle. Through leather jackets, sneakers, ready-to-wear and accessories developed under iconic international licenses — Carroll Shelby, Steve McQueen, 24 Hours of Le Mans, Ayrton Senna, Alpine and Jacky Ickx — the brand offers a contemporary vision of automotive luxury and men's fashion.

Each collection tells a story. From the racing circuits of Le Mans to the rebellious spirit of Steve McQueen, from the engineering genius of Carroll Shelby to the elegance of Alpine, Classic Legend Motors transforms legendary moments into wearable pieces — leather jackets, t-shirts, polos, sweatshirts, sneakers and bags — with strong identity and authentic storytelling.

Combining premium materials with distinctive design, the brand appeals to an international audience seeking elegance, heritage and products that carry meaning.

Already present in Europe and expanding into the US market with a distributor in Florida, Classic Legend Motors makes its debut at Pitti Uomo 110 to connect with international buyers and bring its universe of legends to the global menswear stage.