Exhibitors Spotlight:
Arys
Editorial
Edition 99
25.02.2021
Arys Creates High-End Solutions for Everyday Wear

Exhibitors Spotlight focuses on a selection of brands exhibiting at this year's Pitti Uomo, showcasing their upcoming collections and special upcoming projects.


Arys takes a functional approach to streetwear, producing minimal garments with clean and timeless designs. Founded in 2014, the brand’s multifunctional tracksuits have evolved into high-end solutions for everyday wear. Designed with an elevated touch and feel, Arys offers a well-balanced take on form and function.
For its upcoming FW 21 collection, CEO Fritz Sturm speaks on its direction:

"With our fall/winter collection we have made a big step in development. We used the Covid 19 crisis intensively to sharpen our collection concept and focus on our strengths. We have extremely high expectations of ourselves and I think we have almost lived up to them in this versatile yet compact collection. It's always a fine line in techwear between over-development and over-simplicity. We have found the balance well. Arys is meant to be a "wearable" brand that integrates seamlessly into daily life and impresses with modest diversity.“ 
 
The collection consists of 22 pieces, a mixture of key styles and new designs including bold outwear with nuanced prints, a cape with detachable accessories, and essential everyday underlayers. An update of the daily wardrobe, Arys has provided the wearer with a set of staples that make all-day runs seamless.

Inspired by the sleek architecture of modern city centers, the minimal pieces house a sophisticated sense of functionality and a host of practical features. The color concept of the collection is based around Arys signature color of raven. With nods to a metropolis style palette, elements of the city center are incorporated via influences such as the reflection of the winter sky on the glass facade of skyscrapers.
 

With hero pieces such as the brand's award-winning padded coats, reversible poncho, and padded trousers, the garments have been upgraded with recycled shells, which are all highly breathable and windproof.
 
Explore the collections, contact the brand, request an online appointment, and much more.