Designer Daniele Alessandrini founded his eponymous menswear brand in Bologna in 1983, with the aim of creating a quality total look that finds its commercial strengths in knitwear, outerwear and shirts.

After a few years of a business model focused on fast fashion, the label switched to seasonal mode with the aim of having more time to develop large and well-finished collections, consisting of approximately 450/500 items. A transition strongly desired and guided by the personality of the designer/founder, which allowed the brand to successfully position itself in a medium-high segment of the market.

The reliability of the brand in over 40 years of work has allowed Daniele Alessandrini to be recognized by operators in the sector for its innovation, for the quality of its creations and the excellent quality/price ratio, for the precision of deliveries and the guarantee of continuity.