The brand LUIS TRENKER was founded in 1995 by Michi Klemera in Bolzano, South Tyrol,
which remains the company’s headquarters to this very day.

The mission of Luis Trenker is to bring happiness to extraordinary people through extraordinary ideas and creations.

Style comes in different shapes and colours at LUIS TRENKER, going well beyond the fashion collections, as the brand also offers licensed products such as the Luis Trenker Hotel Suites, infrared sauna booths and hotel cosmetics.

The most valuable source of inspiration for the LUIS TRENKER brand lies in the past. Traditions handed down from one generation to the next, plucked from alpine clothing culture, are the soul of the Bolzano fashion label.

The design team constantly finds fresh ideas for cuts, prints, details and processing techniques from the treasure troves in the archives. LUIS TRENKER weaves traditions with the future and adroitly spins this leitmotif into an evergreen pattern. The LUIS TRENKER collection is as multifaceted as the stories, rituals and traditions of the South Tyrolean lifestyle of the 1930s.
Luis Trenker now includes 14 Monobrand Stores and has over 250 clients worldwide, its own online shop as well as numerous ‘Shop In Shops’ in its sales network.