Brand Profile
Born in 2005 as an independent fashion experiment, SUN68 has grown
through the years and is now a strong reference point and an undiscussed leader in casualwear, recognised for its quality and bold style. SUN68 is an un-conventional Italian casual-wear brand, dedicated to designing clothes and sneakers with particular attention to details, materials and craftsmanship. Handsome, charming but extremely simple, SUN68’s clothes are perfect for every metropolitan situation – leaving nevertheless space for unconditional self-expression and individuality. A perfect balance between modern Italian design, manufacture and neat detailing.
The vintage polo-shirt has been the first SUN68 product and has become the has become SUN68’s signature item, a perfect example of the brand’s philosophy and style.
From a small single-product company, to almost two millions pieces a year distributed in Italy and Europe, all accomplished in just 18 years: this is the case history represented by SUN68, which now features fully developed and total-look collections for man, woman and kids, which include a fast growing shoes collection, accessories, and the recently added Beach and Gym collections.
SUN68 is one of the youngest clothing companies to boast record growth.
What is its secret? Rethinking everyday life, creating a product line that stands out in terms of independent aesthetic choices and original and innovative design, combined with obsessive attention to the price quality ratio and excellent logistics.