ETERNA. Shirts and blouses for the highest demands.

Functionality, sustainability and style: a lot is expected of shirts and blouses these days. An innovative fashion company like ETERNA prides itself on accepting this challenge. Its shirts and blouses meet far more than just fashion demands. ETERNA is a digital and customer-oriented
as well as a sustainable heritage brand for business shirts and blouses on the global shirt and blouse market.

Tradition and innovation

Founded in Vienna in 1863, ETERNA‘s history has since been characterised by itsinventive spirit and a very special understanding of style-conscious needs. As a specialist, ETERNA produces high-quality shirts and blouses that impress with their masterful workmanship and perfect fit. Innovative new developments like the opaque COVER SHIRT or the lightweight PERFORMANCE SHIRT meet very specific customer needs.

Stylish and reliable

Different cuts, a wide selection of collar shapes and sleeve lengths as well as exclusive designs mean everyone will find their favourite item – guaranteed. ETERNA offers matching accessories, ties and knitwear to stylishly complement the shirts and blouses.

Sustainable and responsible

ETERNA has always been committed to environmentally friendly, responsible and fair production conditions. ETERNA was the world‘s first shirt and blouse manufacturer to be awarded the highest OEKO-TEX® certification back in 2000, which today corresponds to the MADE IN GREEN product label. Many other initiatives demonstrate sustainable commitment: for example the disclosure of the entire value chain, shirts and blouses from the premium line 1863 by ETERNA are produced with a CO2 balanced approach, being member of the Better Cotton network, the ‘Green Button’ and the amfori BSCI.
Available from specialist retailers and directly from ETERNA
Around 400 employees work at the company‘s headquarters in Passau, Lower Bavaria and in the brand stores in Germany.